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Hasbro commits to phasing out plastic packaging within three years

Steven Li

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Hasbro

Four days ago, Hasbro, the creator of Monopoly and Scrabble, announced it would start phasing out plastic from new product packaging in 2020. By 2022, the company believes it will be able to eliminate “virtually all plastic in packaging for new products.”

To clarify the initiative, I spoke with Kathrin Belliveau, Hasbro’s Senior Vice-President of Government and Regulatory Affairs.

What will Hasbro replace plastic with?

When Aldi announced it would start phasing out plastic bags, it announced that it would use either paper or compostable bags. Hasbro’s press release didn’t directly address this question, but Belliveau clarified it, telling me:

“Our approach will be different for each product, as our packaging team will evaluate to see what makes the most sense in terms of design and feasibility. In some cases, we may not replace the plastic and leave it as an open package. In other cases, we may use paper instead of plastic.”

Are there more specific promises?

Hasbro has been working on sustainability initiatives at least as far back as 2010 when it eliminated wire ties. But as sustainability promises become increasingly common among brands, it has become critical to hold them accountable for their words. Since Hasbro promised to eliminate “virtually all plastic packaging by 2022,” I wanted to know if Hasbro could clarify.

Belliveau told me:

“Right now, that is our goal – to eliminate virtually all plastic from new product packaging by the end of 2022.”

At the moment, it may be too early to be more specific. Hence, we are keeping in touch with Hasbro’s PR team to update this story to reflect the company’s progress periodically.

A more comprehensive timeline for Hasbro’s initiative?

Although a timeline would have been helpful for consumers to track Hasbro’s initiative, it may be too early for more specificity. When asked to clarify a more specific timeline, Belliveau told me:

“This will be a phased approach with the process starting in 2020 for all new Hasbro-produced products. Over the course of this three-year period, we will remove plastic elements like polybags, elastic bands, shrink wrap, window sheets, and blister packs from our packaging.”

She added:

“Based on the sheer number of products we produce each year, this is a big undertaking but we are ready to take this step and are committed to doing our part to make the world a better place for children and families.”

Conclusions

If Hasbro follows through with its promise, its environmental impact could be tremendous. But of course, there are challenges ahead.

John Frascotti, Hasbro’s President and Chief Operating Officer, shared: “Reimagining and redesigning packaging across our brand portfolio is a complex undertaking, but we believe it’s important and our teams are up for the challenge.”

But the Hasbro team sounds dedicated to making it work. Frascotti adds:

“We know consumers share our commitment to protecting the environment, and we want families to feel good knowing that our packaging will be virtually plastic-free, and our products can be easily recycled through our Toy Recycling Program with TerraCycle.”

The commitment from Hasbro is exciting and we’re looking forward to staying in the loop about the company’s progress.

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This Restaurant Giant Is Making An Ambitious Commitment To Sustainable Packaging

Avery Maloto

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With 12 Taco Party Packs and refreshing Baja Blasts, there is no question as to how Taco Bell attracts over 40 million customers each week in the United States. Unfortunately, each of these orders presents a more pressing issue: sustainable packaging. 

Each year, only 29% of all fast-food containers and packaging are recovered. The rest accumulates in landfills, unable to serve another purpose in their lifetime. Fortunately, Taco Bell wants to address the issue of sustainable packaging.

Kicking 2020 off with a bang, the fast-food giant recently released a plan promising a sustainable mindset. Here’s what its plan is all about.

Sustainable Packaging: Recyclable, Compostable, and Reusable Products Only

Last week, Taco Bell announced its goal to make all consumer-facing packaging recyclable, compostable, or reusable by 2025 world wide. 

With 7,000 stores open across the globe, the company sits as one of the largest fast-food corporations in the world. However, with this comes great environmental responsibility. Fortunately, Mark King, Taco Bell’s CEO, is already preparing for the company’s future.

In his own words, “As Taco Bell expands its footprint, our responsibility to drive positive impact increases.”

Taco Bell CEO Mark King emphasizes his company's increased focus on sustainability. 
Credit: Washington Speakers Bureau
Taco Bell CEO Mark King emphasizes his company’s increased focus on sustainability.
Credit: Washington Speakers Bureau

King adds, “Our business growth in the last decade has positioned us to create change for good and implement creative solutions for our planet, our people and our food. We’re excited to shake things up and make 2020 even more about what matters most: our purpose”.

Fast-Food Giant Eliminates Chemicals and Adds In-Store Recycling Opportunities

In order to achieve its goal for sustainable packaging, Taco Bell is altering many of its products. 

Moving forward, several things such as fountain drink cups to paper bags will no longer have PFAS, Phthalates, and BPA. Despite being found in many food packaging, there is an unsettling link between these chemicals and multiple negative health effects.

For example, research suggests that BPA, or bisphenol A, may cause cancer and affect brain development in the womb.

By doing so, the brand strives to increase its products’ ability to be recycled, compostable, or reusable. Taco Bell did not release any information on what materials they will be using in its future packaging.

In addition to this, Taco Bell will also be offering sustainable in-store options in the near future. As of right now, these changes include implementing recycling and/or composting bins into all restaurants (where infrastructure permits).

However, there is a possibility that the restaurant will soon be supplying reusable food baskets for dine-in meals.

Taco Bell’s Previous Actions On Sustainable Packaging

In 2019, Taco Bell banned plastic straws from all of its locations in Romania and Moldova. Unfortunately, the company does not have any official commitments on bans involving plastic bags or foam containers.

Reducing Its Carbon Footprint

There is no doubt that Taco Bell is ringing in the new year with ambitious goals. However, this is not the first time that it has tried to implement sustainable goals. 

In 2019, the fast-food giant publicized 7 of its prioritized goals. Surprisingly, almost half of them can be attributed to reducing its carbon footprint.

For example, Taco Bell vowed to work to ensure that all its beef is sustainable, as well as to improve recycling efforts and include menu diversity for those leaning towards a plant-based diet

Although already having successfully launched new favorites like the Black Bean Crunchwrap, it seems like Taco Bell hopes to continue this momentum.

As another one of its 2020 goals, the company is currently striving to be the number one QSR for vegetarians.

Needless to say, environmental activists, vegetarians, and flexitarians around the globe are all happy for these announcements.

It’s Time For All Fast-Food Brands To Use Sustainable Packaging

With its efforts, Taco Bell is one of many fast-food restaurants to begin adopting a greener mindset. Working with similar ideas, McDonald’s, Starbucks, and Subway have already made sustainable commitments. However, there is still room for improvement in this industry.

Although there are many options for companies to reduce their environmental footprint, there are a few ideas that should be implemented as soon as possible:

  1. Reduce packaging or use of plastic wherever possible.
  2. Ditch hard to recycle materials such as polystyrene.
  3. Like Taco Bell, offer in-store recycling opportunities.

By doing so, monumental change can quickly occur.

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JetBlue Airways Will Become Carbon Neutral By July 2020, Making It The First In US History

Avery Maloto

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jetBlue promises to become carbon neutral in July 2020.

This year, JetBlue Airways Corporation may become the first large U.S. airline to go carbon neutral.

As the quickest way around the world, the airline industry engages with over 4 billion individuals each year. However, it is one of the largest contributors to global greenhouse gas emissions.

Shockingly, a singular commercial flight produces more carbon dioxide than the amount that some citizens produce in an entire year. Taking note of the situation, environmental activists are putting the travel industry under fire and calling out its contribution to climate change.

However, amidst all of the criticism, JetBlue is choosing to step up to the challenge.
In order to do so, the company is set to invest in eco-friendly projects across the globe.

JetBlue Goes Green With Fuel Choices

In a press release publicized on Monday, JetBlue vowed to mitigate emissions and go carbon neutral by July 2020. With expanding efforts, JetBlue can offset 15 to 17 billion pounds of carbon dioxide emissions annually. This is equivalent to removing 1.5 million passenger vehicles off the road each year. 

As the leading project in its initiative, the company will be beginning to use sustainable fuel for all flights outbound of San Francisco. Fortunately, the fuel is already fully compatible with the existing jet engine technology.

JetBlue commits to using sustainable fuel for all flights outbound of San Francisco.
JetBlue commits to using sustainable fuel for all flights outbound of San Francisco.

Sustainable fuels, or biomass fuels, are any fuels derived from a once-living matter. For example, wood, corn, and other waste from agricultural crops are used in its production. This provides a sustainable solution to fossil fuels being popularly used today. 

As of 2018, airplanes produce 11% of all CO2 emissions in the world and significantly contribute to climate change. However, by utilizing this alternative, JetBlue says that they can reduce each flight’s fuel carbon footprint by 80%.

JetBlue Makes Becoming Carbon Neutral A Group Effort

On top of its sustainable fuel swap-out, JetBlue stated that they will continue to partner with Carbonfund.org. As a U.S. nonprofit organization, Carbonfund.org focuses on reducing carbon emissions and creating climate solutions.

The airline company and the nonprofit have been working together since 2008. In the last 10 years, the two have already mitigated more than 2.6 billion pounds of CO2 emissions.

On top of this, JetBlue now has new carbon offsetting partners. Adding to the list, EcoAct and South Pole are working with the company to promote carbon-neutral travels. 

Airline Goes Green On Land Too

As part of its carbon offsetting program, the airline company is engaging with projects around the world to mitigate the overall need for jet fuel. Focusing on areas that will opt for eco-friendly, renewable resources, JetBlue is striving to lower emissions in the atmosphere when possible. 

Currently, JetBlue announced support of carbon offset projects such as:

  • Forest conservation by declining plans that will convert forests for other purposes.
  • Promoting landfill gas capture (LFG) and converting it into renewable energy resources. 
  • Developing solar and wind farms to replace the need for fossil fuels like coal, diesel, and furnace oil.

JetBlue did not disclose the cost of any of its sustainable programs.

Collaboration Pivotal in Becoming Carbon Neutral Industry-Wide

According to JetBlue CEO Robin Hayes, the solution to this problem is a community effort. 

JetBlue CEO wants other airlines to join in the fight to become carbon neutral.
JetBlue CEO wants other airlines to join in the fight to become carbon neutral.
Credit: Lori Hoffman/Bloomberg

“The airline industry is one of the few industries that has collectively committed to an international emissions reduction goal,” said Hayes. “Air travel brings so much good to the world and JetBlue has always been about making our essential industry better. Carbon offsetting is a bridge to, not a silver bullet for, a lower carbon future. Reducing and mitigating our greenhouse gas emissions is a fundamental aspect of our business plan and our mission to inspire humanity.”

Hopefully, JetBlue achieves its mission and inspires others to do the same. If several other companies follow JetBlue’s environmental initiatives, the future of airline travels may be promising.

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Spanish Energy Company Invests $500 Million In South Australian Renewable Energy Park

Rich Bowden

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Recently, Spanish renewable energy company Iberdrola announced that it would invest $500 million in an Australian renewable energy park. Set to be located in Port Augusta, South Australia, the 320MW hybrid solar and wind farm will be operational as soon as 2021. 

Why Australia for a New Energy Park?

Currently, Iberdrola already has over 30GW of installed capacity, in Europe, the US and South America. But at the moment, the company has very little presence in the Asia-Pacific region.

Consequently, looking to Australia as a high-potential renewables market, Iberdrola believes its investment in the new energy park can be a good first step into the region.

Recently, Iberdrola’s Head of Renewables Xavier Viteri told Australian media outlets that his company has major plans for Australia. Indeed, Port August presents a great opportunity for wind power, and solar power is a formidable supplement, Viteri mentioned.

Perfect Location for Renewable Energy Park

According to DP Energy’s Australia Manager Catherine Way, the energy park in Port Augusta is “shovel ready”.

Based on the DP Energy website, the chosen location allows the project to optimize for balancing wind and solar generation. Moreover, its placement will allow for an approach that is more tailored to the needs of the electric grid.

Is the Australian Renewable Energy Market Coming Back?

South Australia is not new to renewable energy innovation. For instance, in 2017, Tesla CEO Elon Musk won a $65.5 million bet with the South Australian government by installing a massive 100MW battery in the state’s north within 100 days.

Iberdrola announced it will invest more in renewables throughout Australia. The announcement has boosted the Australian renewable energy market, which has experienced a recent downturn.

The question is: will Iberdrola’s new $500 million investment be enough to encourage other companies to bring back the Australian renewable energy market?

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